Email is one of the oldest forms of digital marketing and is still arguably the most effective. With some analytics and automation, you can schedule your emails to your target audience when they're at their best. The time and day of the week the email was sent has a significant impact on CTR. The exact times and dates vary by business and by industry.
As a rule of thumb, emails go out on weekday afternoons - but if you can change key metrics by sending emails at different times without changing anything industry mailing list you're doing, wouldn't you want to know more? marketing email Most studies involving email, including those looking at open rates, subject lines, listings, and even conversions, revolve around those with marketing content, not pure sales.
But that's the nature of most emails that businesses send. So let's look at those first. the best of times Smart watch with email notification Image credit: User JohnnyMrNinja, Wikimedia (CC license) The best day to send B2B emails is ThursdayTWEET , then Friday, then Tuesday, Wednesday, and Saturday. Email click-through rates peak early in the morningTWEET , the effect of B2B